FishSeeUV™ - The scientific premise of UV lures is simple, fish see colors as if they were under a black-light. Fish identify each other by using ultraviolet vision to pick out markings on other fish, which are invisible to the human eye. 

• Six eye-popping patterns
• Fish see Ultraviolet colors as if under Blacklight
• Particularly effective on cloudy days
• A great choice for clear or murky waters
• Unique convex/concave shape of blade sends out sonic vibrations
• Easy spinning ultraviolet blade is irresistible to fish